10 AI Tools Insurance Agents Should Be Using (But Probably Aren’t)

Mark Sisson
September 3, 2025

The Tools That Will Reshape Your Insurance Business — If You Let Them

If you're an insurance agent, chances are you’ve heard that “AI is changing the industry.”But hearing it isn’t the same as harnessing it. While some agents are just scratching the surface with basic ChatGPT queries, others are quietly using AI to write emails, automate outreach, streamline client onboarding, and more —gaining a massive edge.

The truth? Most agents are missing out on powerful, easy-to-use tools that can radically transform how they work.

Below are 10underused but high-impact AI tools that can help you future-proof your business, enhance your productivity, and ultimately grow your book of business— fast.

Tidio AI Chatbot

Why it matters: A live chatbot can pre-qualify leads, book appointments, and answer common questions 24/7.

Use case: Embed it on your website and setup flows to capture client needs — even while you sleep.

ChatGPT (Pro or Team)

Why it matters: ChatGPT is more than a chatbot — it’s your brainstorming partner, marketing assistant, and automation engine in one.

Use case: Write personalized prospecting emails, build landing page content, or even train it to respond like you.

GrammarlyGO

Why it matters: This AI-enhanced writing tool helps you craft polished, professional communications in less time.

Use case: Speed through email replies, marketing letters, and client updates without worrying about tone or typos.

Beautiful.ai

Why it matters: Creating visually striking presentations is now drag-and-drop simple.

Use case: Build a professional pitch deck for employer groups or Medicare seminars in minutes.

TidyCal or Calendly with AI Automations

Why it matters: Appointment scheduling can be automated — and even personalized.

Use case: Sync your calendar, add automated reminders, and use AI to craft smart follow-up sequences.

Scribe AI

Why it matters: It turns your screen recordings into step-by-step documentation automatically.

Use case: Record how to onboard a new client, then let Scribe create a client-facing “how-to” guide for future use.

Apollo.io (Free or Pro Plan)

Why it matters: Combines a powerful database with built-in email automation and AI-assisted messaging.

Use case: Build highly targeted prospect lists and send out smart drip campaigns that feel personalized.

Agent CRM AI

Why it matters: A tool built specifically for insurance agents, with AI features for lead nurturing and workflow automation.

Use case: Build funnels, send SMS/email reminders, and integrate your AI chatbot — all in one dashboard.

Synthesia.io (AI Video Creation)

Why it matters: You can create AI-generated videos (with your likeness or voice) to explain policies or walk clients through key changes.

Use case: Record a “Welcome to Medicare”explainer once, and send it to every new Medicare client on autopilot.

Canva with AI Magic Studio

Why it matters: Easy drag-and-drop design meets smart AI suggestions for content and layout.

Use case: Instantly design social media posts, flyers, or rate sheets that stand out — no graphic designer needed.

✨ Honorable Mentions

  • Otter.ai – Record and transcribe meetings instantly
  • Zapier – Connect apps and trigger workflows
  • Claude.ai – Great for summarizing documents and longer content

Final Thoughts: Use the Tools. Or Compete With Someone WhoDoes.

You don’t need to use all 10 tools at once. But you do need to start. Even implementing just 2–3 of these AI tools could drastically reduce your admin work, improve your client experience, and make your practice more scalable.

AI isn’t coming. It’s already here — and the agents using it wisely are pulling ahead.

✅ Action Steps

  • Pick 2 tools from this list and set them up this week.
  • Assign one of your current workflows to be replaced or improved using AI.
  • Bookmark this blog and revisit it monthly to evaluate your tech stack.

Limited-Time Offer

Early Bird offer ends January 1, 2026.